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Pet Safe De Icer


Safe Paws came into pet supplies markets in 1995, the culmination of over a decade’s worth of research and testing to offer the general public a safe de-icer that wouldn’t harm pets.

Gaia means Mother Earth, and we work very hard to protect our Mother. In 1986, our founder Mr. Greenwald, developed Safe Thaw for an industrial client, a nuclear facility that needed a non-corrosive de-icer. Nothing like that existed on the market, so Mr. Greenwald – a chemical engineer – spent years developing one. While industrial clients loved Safe Thaw, it was a hard sell for retailers.

One winter, the Greenwald family dog suffered painful sores from rock salt outside. What a pitiful sight! It steeled Mr. Greenwald’s resolve to bring to the broader market a product that animals could safely walk on. Research into the dangers of common salt-based de-icers led him to further ensure that animals could also safely ingest the product.

After years of work, Safe Paws made it into pet supply retailers like PetCo. Without any real competition in the pet-safe de-icer market, it sold like hotcakes once word got out! Pet owners like that the tiny greenish pellets are shaped in a way that doesn’t hurt animal paws. They can also see exactly where they have spread them, and can choose yo pour or sprinkle when they buy the Sae Paws containers that have adjustable lids hat spin for pouring or sprinkling (ironically, much in the way that some salt containers can be used).

If you’ve ever looked at a Safe Paws container, you may have noticed that there is an asterisk next to the statement that it is safe to use the product on concrete. This is because the concrete must be at least a year old – have been poured over a year prior to using Safe Paws.

Many people believe that the corrosive nature of de-icing salt is what makes the scaling and pitting, and outright holes (for instance, potholes) that appear over the winter in colder climates. Not true. If you look at concrete surfaces that have NOT been salted all winter, you will see this sort of damage as well. What de-icing does is increase the occurrences of thawing (and thus, re-freezing) in the freeze/thaw cycle, causing more damage because there is more fluid to absorb, and more often.

No matter what product you use, shovel slush after the ice has melted to prevent water from seeping into your concrete. Concrete is porous and will absorb water. If melted snow and ice are left standing on your driveway or sidewalk, the concrete will absorb the water. Once the temperature dips, the absorbed water will freeze again, causing big problems like scaling and flaking. Newly-poured concrete less than a year old is especially susceptible to damage caused by the thaw/freeze cycle.

Safe Paws should not be used on concrete that was poured less than a year prior to use date. You do not need too much product – a little goes a long way – but spread too thin, this product, like any other, will not break up enough of the ice, but will only make little holes in the ice here and there where it landed. Ensure an even spread of the product and then shovel up the slush made by it to prevent absorption of water by your concrete.

Put Safe Paws down as a preventative measure before snow and ice arrive to keep ice from forming a slippery sheet under the snow or treat shoveled areas with the pet safe de icer to melt leftover ice and snow.